At Western Bay of Plenty District Council, we believe our future belongs to the changemakers, the chance takers and wall breakers.
We believe we all have the power to do extraordinary things.
To make decisions that matter. For our people. For our communities. For each other.
So, as one of New Zealand’s fastest growing regions, we’re on a journey to become a District with strong and sustainable community partnerships, that embraces the diversity of the area and is bold in its vision for change.
The Western Bay of Plenty District Council Brand Guidelines is a prescriptive document which focuses on our corporate identity. It provides guidance and detail on how the Council’s brand should be used, how it works alongside partner logos and how it appears on different forms of material - such as signage, community events and corporate publications.
Our brand represents our organisation and our people. Our brand attributes are both tangible and intangible – a name, a visual logo or trademark, products, services, people, reputation, culture and values.
The Communications Team has overall responsibility to ensure Council’s visual identity is correctly applied to all visual material. If you are not sure about any aspect of applying this guide to material you are preparing, please email firstname.lastname@example.org